Ever since Coastlands opened on 6 November 1969, the directors have recognised that its’ success depended on the community who shopped there. For that reason, supporting the Kapiti community has always been an important part of the ethos of the business.
Early on, Coastlands sponsored local clubs, groups, schools, charities, community facilities and events, and has continued to contribute for 50 years. Over the past 15 years alone, Coastlands has given $4 million in sponsorship, including significant contributions to Coastlands Aquatic Centre, Coastlands Sports Turf and Pavilion, Kapiti Netball and most recently, the Kapiti Performing Arts Centre.
“As a significant business in Kapiti, we have always felt a strong community connection right from the early days, and are proud of the fact that many of our sponsorships have been in place for many years. As an example, we have been ribbon day sponsors for Kapiti Athletics Club for well over 30 years” says Richard Mansell, Chief Executive of Coastlands.
Mayor Guru recognises the significant contribution Coastlands have made to the community. “Congratulations to Coastlands. Not many businesses in Kapiti can claim half-a-century of not only commercial success but also a solid history of social capital contribution to community wellbeing.
Over the years, they have been significant financial contributors backing a range of facilities including the Coastlands Aquatic Centre, hockey and netball facilities and more recently, the fabulous Kapiti College Performing Arts Centre. Coastlands have also been the go-to sponsors for numerous event organisers, clubs, schools and charities. On behalf of our Kapiti communities, thank you Coastlands.”
Kapiti Coast District Council Parks and Recreation Manager, Alison Law, says “Having Coastlands as the naming rights sponsor of the aquatic centre has been an integral part of the facility being the success that it is. The Coastlands board and management have been extremely supportive over the seven years the facility has been operating.” Since it opened 1,046,858 people have used the pools at the centre.
Kapiti College is the most recent recipient of $500,000 sponsorship for the Coastlands Theatre at the Kapiti Performing Arts Centre. Kapiti College Board of Trustees Chair, Cas Carter says Coastlands has always led the way in businesses supporting the community in Kapiti.
“The early support of Coastlands was fundamental to bringing the Kapiti Performing Arts Centre to life. They have continually demonstrated how they understand the importance of developing our community and playing to our strengths – arts is certainly one of those. We are so grateful to Coastlands in playing a key role in creating this flagship centre that will be a place to grow and celebrate the arts.”
Coastlands opened its doors for the first time 50 years ago, on 6 November 1969. To celebrate and thank the community for shopping at the centre for the past 50 years, Coastlands is putting on a street party – Coastlands Carnival – and everyone is invited. On Saturday 9 November, there will be five hours of free musical entertainment, free bouncy castle, and food for sale from 15 food trucks, held in the car park outside ANZ from 4 – 9pm.
“Coastlands has been the heart of the Kapiti Coast since it opened in 1969. We wanted to recognise and thank the community for shopping with us, for five decades. We are very proud to be able to do this with a free community event in the week of our 50th birthday” says Chief Executive, Richard Mansell. The event involves a big set up for the day which Coastlands is funding, transforming the car park into a street party with a carnival atmosphere.
Everyone is invited to come and join the party. The area in front of the main stage is reserved for people who want to get into the music and have a dance. No seating will be allowed here. Further back, picnic blankets and BYO chairs are welcome. There will be signage in place to show the dance zone.
Some areas of the car park will be blocked off from Saturday morning to allow for safe set up of the two stages, sound and lighting systems, bouncy castle, mobile toilet truck, and food trucks. Closed car park areas will be signposted. Access will be available to all shops throughout the day, and there is plenty of alternative car parking around Coastlands. The site map shows the areas affected.
The event is an alcohol and smoke-free event. Maori Wardens and Kapiti Police will be amongst the crowd to make sure it is a family-friendly, safe event for all.
Parking at Kapiti Primary School
During the event, the public are asked to park in the grounds of Kapiti Primary School, accessed via Ngahina Road, to allow plenty of room for dancing and partying in the Coastlands car park. Parking at the school will be managed by Kapiti Rotary volunteers.
The Noodles – top Wellington cover band
From 5-6.30pm, The Noodles will be on the main stage blasting out old and new favourite songs to dance along to. The Noodles are a regular feature at Toast Martinborough, Wellington Cup, Cuba Dupa and huge corporate events for Air New Zealand, Spark and Contact Energy. The Noodles were also the chosen band at local rugby All Black, Dane Cole’s wedding. They will get old and young up dancing. They will be playing music from 1960s to recent hits.
Brazilian Carnival Parade Band
Around 7pm, the highly energetic Wellington Batucada samba percussion band will play and dance their way through the audience. Batucada is the traditional samba music played by large percussion groups in Brazil’s carnival parades. Wellington Batucada are recognised as one of the best groups in the country and are a favourite at carnivals and festivals nationwide, including Cuba Dupa.
Richter City Rebels – Mardi Gras Party Band
The night will finish with a 90 minute set from New Orleans Jazz Band, the Richter City Rebels. Blending RnB, soul, hip-hop, jazz and funk, it grooves deeply and pulsates with pounding bass and searing brass. Catchy vocals and chants draw the crowd into the party and the rolling, infectious sound is punctuated by the fierce crack of drums and percussion. Trumpets, trombones, saxophones, sousaphone and percussion will bring the ultimate Mardis Gras party to Coastlands.
The Rebels’ energetic show recently headlined the Wellington Jazz Festival and they have performed at many other events including Tora Tora Tora, Taranaki Arts Festival, Cuba Dupa and Wellington summer event Gardens Magic.
Internationally successful musicians started at Coastlands
Performing at Coastlands or for Coastlands has been the starting point for many talented locals including Sean Preston, known as ‘The Piano Man’, who is now one of New Zealand’s most sought after corporate and wedding entertainers. Sean won Coastlands Talent Quest in 1999, just four months after starting piano lessons.
The Coastlands jingle ‘It’s great to be here’ was written and originally recorded by the Singh Brothers while they were still at college in Kapiti. Older brother Shaan Singh is now the lead singer of the very successful Drax Project band who most recently opened for Christina Aquilera during her 2019 European tour. The latest version of the jingle was produced by Shaan Singh and performed by local talented singer Lily Wrench. Unfortunately both Shaun Preston and Drax Project are performing in Europe at the time of Coastlands Carnival so were not available to play to their home crowd. More recently, up and coming musicians like Peyton Morete have won Coastlands Star Search.
Food Trucks offering street food from around the world
Food trucks will be set up in the car park outside Warehouse Stationery, serving food from around the globe from 4pm. The trucks include:
• Chiwi Catering – Spanish Fusion
• Dutchy’s Burger Joint – burgers and Dutch specialities
• Dutchy’s Chips – handcut, twice-fried chips
• Evil Stepsons – South Pacific street food
• Firebird – Fresh, natural, vegan street food
• Garuda Truck – Indonesian favourites
• Mao & Co – Noodles and dumplings
• Thai Kai Kitchen – Thai street food
• The Crafted & Co – Burgers, cakes and other sweet treats
• Greek Food Truck – Greek souvlaki and other Greek dishes
• Kickflip Pizza – Pizza and smoothies
• Beat Kitchen – Global street food
• Super Donut Hero – Donuts and desserts
• Hungry Monkey – Traditional and modern Malaysian dishes
• Origin Food Truck – Gourmet sandwiches, salads and healthy earth bowls
4-4.15pm Kapiti Primary School Kapa Haka
4.15-5pm Kapiti Musicians Zeal Stage
5-6.30pm The Noodles Main Stage
6.30-7pm Kapiti Musicians Zeal Stage
7-7.30pm Wellington Batucada Samba Band
7.30-9pm Richter City Rebels Main Stage
MC for the night is Vanessa Stacey, professional musician, actress, director and performer.
The winter school holidays have been and gone, and with it, the seemingly endless quest to find something for the kids to do. Ever since shopping centres opened in New Zealand fifty years ago, families have used them as entertainment. When Coastlands opened in 1969, being one of just a couple of indoor shopping centres in the country open at the weekend; visiting it was a huge treat. Those were the days of simple pleasures and shopping for necessities only. Having an ice-cream or spider at the Karetta Lounge after a slide on the indoor playground would have been the highlight of a child’s month.
Over the years, Coastlands has put on thousands of holiday activities for children, together with shows, exhibitions, displays, competitions and sporting events. In the seventies and eighties, baby shows, and beauty pageants were very popular. Proud mothers would enter their babies to win the bonniest baby, and girls would compete in the Miss Coastlands and Junior Miss Coastlands competitions. Now these babies probably have babies of their own and for the beauty pageant winners, the competition is a distant memory.
In the early days, children were enchanted by a 20c ride on a mechanical rocking horse outside the Wimpy Family Restaurant. Now there is a multi-screen cinema, Coastlands Aquatic Centre and a variety of free activities provided by the centre. Yet, children are still heard to say frequently “I’m bored”.
Some things though, have stood the test of time. Colouring in competitions still feature, as well as the everlasting popularity of Lego table and talent contests.
In the last school holidays, children could make rice paper rolls in the Little Chef sessions, wearing their own chef hats and aprons – a little more sophisticated than the All-Star Pro-Thumb Wrestling and Laser Yo-Yos Championships of the seventies.
The simple fun of apple bobbing was a very popular event in 1975 drawing huge crowds to watch children try and eat apples hanging off a stick. Many will still remember the Christmas Parades, Ronald McDonald shows, visits by Garfield, Mickey and Minnie Mouse, tea with Mr Blobby, Golden Stories Character Show, clowns, magicians and puppets – all of whom appeared in the line-up at Coastlands over the last 50 years.
Who remembers the popular Junior School Quiz which ran for several years between contestants at Kapiti junior schools? As with most things, entertainment at the mall has evolved, leaving the organisers forever chasing the next ‘big thing’ to attract people to watch and take part.
Even face painting has come a long way from the amateur painted nose and whiskers in the eighties, to the sophisticated, detailed designs of international award-winning artists at Daizy Designs who are regularly booked to face paint at Coastlands.
Coastlands is celebrating its 50th birthday on 6 November 2019. As part of the celebrations, there will be a public photographic exhibition of images taken at the mall over the last fifty years, showing the events, tenants, staff, customers and visitors.
Do you have a childhood memory of activities at Coastlands you would be happy to share? Email them to email@example.com
When the mall opened on 6 November 1969, Peter Siversen was the proud tenant operator of Coastlands Book and Toy Store. The year before, Ray Spackman, known as ‘Mr Coastlands’, approached Peter, who he knew through St John’s Paraparaumu Beach Church where Peter was Parish Treasurer, and asked if he would be interested in having a shop in the new mall.
At the time, Coastlands was the only shopping centre to “be under one roof” explains Peter, and the only one south of Taupo to open on Saturdays. “I thought it would be a tremendous opportunity.”
“Ray asked me what sort of shop I would like to run. I had been working with my grandfather since I was 15 on the Sports Digest and Turf Digest publications, so thought books and magazines would be good.”
Since moving to the coast in 1962 after his marriage, Peter was an active member of the Kapiti Community, playing rugby for the Paraparaumu Seniors for six years. In his first year 1963, he was selected for the Horowhenua First Class Representative Rugby Union which he played for three years. He was the first player from the local club to win the representative blazer. He was also a keen squash and golf player.
His grandfather, Albert Organ, opened bookstores on all the major railway trunk lines in the 1920s, so there was a strong family love of books. Peter’s interest in squash, rugby and golf prompted including sporting goods into the shop and having two young children meant toys were a natural fit too. So, the Coastlands Book and Toy Store was born.
The year before, Peter and his wife had travelled to Mexico, USA, Hawaii and Australia, and were inspired by seeing the shopping malls there. Peter commented in the Evening Post 5 November 1969 that Coastlands “is on a par with any [mall] I saw on my travels, and the latest overseas ideas will be incorporated into the shop.”
Coastlands was a very different shopping centre fifty years ago. It one of the first centres to open on a Saturday but with five-day trading, that meant it was initially closed on Sundays and Mondays. Costing $800,000 to develop, contractors included Brien Electrical, Cubbitt and Wells and Stafford Electrical. Tenants were described as having ‘used imagination and care in the planning for shop fronts and interior decors. This gives character and animation to the overall mall design.’ The new bookstore and toy shop had specially designed mahogany-stained fittings and a rich carpet of gold and brown.
“That first Christmas was incredible”, remembers Peter. “We had large toys displayed outside the store in the Garden Court area.” Also outside the shop, was a model Father Christmas, and a special letterbox for children to post their letters to the real Father Christmas. Peter personally replied to every letter on behalf of Father Christmas, enclosing a voucher for a gift.
The store also stocked office furniture, typewriters and Christmas decorations, and provided typing and reproduction services (now known as photocopying).
Over the next three or four years, Coastlands expanded with a sports shop opening upstairs, so Peter stopped selling sports equipment. Then Storkline opened up a toy shop, and he stopped selling large toys. Later, the shop was reduced by a third by mutual agreement with Coastlands management, who wanted the space for a new delicatessen – Tastebud.
In March 1979, Peter decided to sell the business to Basil and Louise Clarke (parents of Rob Clarke, the current owner who has run the store under the Paperplus franchise for many years).
Peter had been selling Golden Kiwi tickets in his store for many years (the forerunner to Lotto) and when he sold the book shop, was approached to become their general manager in Wellington, with a staff of 50. He did this for another ten years until Lotto took over from Golden Kiwi. He was then given the job of Instant Kiwi Manager replacing Golden Kiwi, finally retiring when he was 65 years old.
That was 13 years ago but retirement doesn’t appear to have slowed down the active Mr Siversen, who works out every morning, goes for an hour-long walk rain or shine, regularly plays golf and enjoys time with his family including four grandchildren. “I always wanted to be a grandpa”, he says, and in October this year, he will become a great grandpa.
Reflecting on his time at the Coastlands Book and Toy Shop, Peter says, “It was such an important part of my life: meeting people, regular customers collecting their magazines every week, having the time to talk to them with no computers, no phones.”
Many different types of shops have come and gone over the years at Coastlands, as the face of retail has changed. The days of the Gay Petite Babywear, Platt’s Furnishings, TV rentals at Kronfeld Hardware, Joleen Coiffure Boutique and Hickmott Gifts are long gone, but the book shop, started by Peter, fifty years ago, is still here and flourishing as Paperplus.
Peter is believed to be one of only two surviving original tenants of Coastlands.
Coastlands is celebrating its 50th birthday on 6 November 2019.
When the mall opened on 6 November 1969, Coastlands was one of the first shopping malls in New Zealand. Later, it became one of the first shopping centres to open on Saturdays, then one of the first to open on Sundays. But it also housed a unique New Zealand business when it opened, the first self-service retail grocery store of its kind, Self Help. In a picture, strangely reflective of today’s retail market concerned with unnecessary packaging, Self Help customers were asked to bring their own wrapping paper and string to package their purchases.
The formula was simple – no credit, no deliveries, no price fixing and no packaging.
The story began in 1921 when railway worker Benjamin Sutherland organised a co-operative shop among fellow employees for grocery items. In October 1922, Sutherland founded the Self Help Co-operative Limited. Instead of making the highest profit possible, Self-Help sold goods for the lowest possible profit.By the end of 1969, Self Help had ten supermarkets in the Wellington area with another scheduled to open in 1970.
Sutherland also lead the way in pioneering staff benefits; a liberal staff benefit fund, profit-sharing and annual bonus payments as an incentive. They also introduced sick pay, medical expenses, baby bonus and death benefit.
The Sutherland’s Self Help Trust was formed in 1962 to further fund community welfare. In that year $41,360 was distributed to 17 organisations. Since then over $28 million has been distributed. Today, the Sutherland Self Help Trust still gives grants to community organisations throughout New Zealand.
After the passing of Benjamin and his sons, in 1974 Self Help was sold to various other grocery concerns including what is now Foodstuffs – New World, Four Square and PAK’nSAVE.
One of Self Help’s most experienced and knowledgeable managers, Mr Avon Inwood, led the team at Coastlands. He started at Self Help Motueka in 1941, aged 15 and worked at their Upper Hutt, Cuba Street and Strathmore Park shops in Wellington before moving to Coastlands.
At the time of the opening, Mr Inwood said “Many people do not appreciate how complex and interesting the retail food industry has become. It is a far cry from the grocery business as I knew it as a boy. To get the maximum value from modern techniques and handle the problems of expansion in the number of lines available to the public, our company is installing a computer. This, in the long run, will produce a variety of benefits to our customers”. Avon Inwood died in 1979, aged 53. He and his wife had four children, Michael, Paul, Suzanne and Christine.
Mr Francie Dural managed the fruit and vegetable department at the Coastlands store when it opened. He described his area as having ‘modern, specially designed, produce display units with their mirrors add that additional splash of colour to achieve effective, attractive and appealing displays of fresh fruit and vegetables’.
Coastlands is celebrating its 50th birthday on 6 November 2019.
It started with a vision in 1963 by one man to build a shopping mall in Kapiti, which was at the time, a set of small, sleepy seaside communities. Accountant Ray Spackman, known as ‘Mr Coastlands’, bought the land in 1963 where the mall now sits. After a visit to Australia to investigate their new shopping centres, Ray returned convinced that malls were the way of the future, even though there were none in New Zealand at the time. What followed was a five-year campaign with the support of eight other local visionaries to turn Coastlands Shopping Town into reality.
There were many obstacles, not least trying to convince the financial institutions of the time to invest in Paraparaumu.
“It’s hard to imagine now how much a leap of faith the whole venture was for what was basically a small group of local businessmen who believed ‘if we build it, they will come'”, said the late Bruce Mansell, who at the time worked for Ray Spackman’s accountancy firm, and succeeded him as Managing Director of Coastlands in 1987.
Paraparaumu, at the time, was a town of around 5000 people and the Coastlands’ site was an overgrown farm covered in pine trees and scrub.
As well as finding investors, the group had to battle local government, (which was then Hutt City Council), to get the sub-division approved.
Perseverance and faith in the Kapiti region eventually saw construction getting underway in April 1969. The mall opened on 6 November 1969 with 21 shops and 6180 m2 retail space. These pictures show what a completely different landscape Paraparaumu was then.
Ray Spackman’s faith in the region was deserved. Fast forward fifty years, and Coastlands Mall now has over 100 shops and covers an area of over 49,000m2 retail space.
When Coastlands opened, the Kapiti Observer said it was “the day the whole district has been waiting for”. It was a game changer for the Kapiti Coast which has been one of the fastest growing districts in the country since, now with a population of over 53,000.
The past fifty years have seen continued growth and development of the mall, and many firsts including being one of the first shopping centres to trade on Saturdays, making Coastlands a mecca for shoppers all over the Wellington region.
In 1982, a unique partnership was formed between Coastlands Shopping Town and the Ngahina Trust who each have a 50% stake in the land south of the Wharemauku Stream. This allowed for further development of Coastlands. Part of Coastland’s arrangement with the trust was that the land would never be sold, and the trust could regard it as their ancestral land forever, which is important to both parties. Buildings on the expanded site, named Ngahina Arcade, include PAK’nSAVE and The Warehouse.
$150 million investment in developments over 50 years, including Tariki House which opened in 2018, has firmly secured Coastlands as the centre of the Kapiti Coast. “At the heart of the Coastlands developments is the hope to create a space in the community where people can work, connect, shop and play while enjoying pleasant surroundings. It is something we continue to develop,” says Richard Mansell, Chief Executive, who followed in his father’s footsteps managing Coastlands, after his father’s death in January 2013.
Coastlands celebrates its 50th birthday on 6 November 2019.